For over two decades, I have lived at the intersection of creative ambition and operational reality. I bridge the critical gap between a brilliant campaign strategy and its flawless execution, ensuring that vision is not lost in the complexities of production.

As a Multichannel Campaign Architect, I design data-informed, go-to-market plans that connect with the right audiences on the right channels. As an Operational Strategist, I then build the custom blueprints—the workflows, team structures, and financial models—required to bring those plans to life efficiently and at scale.

My unique strength is in managing the entire campaign lifecycle. Holding both Project Management Professional (PMP®) and Certified ScrumMaster (CSM®) certifications, I bring a rigorous, agile-minded approach to project leadership. From the initial brief to the final delivery, I serve as the accountable partner dedicated to launching world-class campaigns for brands like American Express, Constellation Brands, and HPE.

The result is clarity over chaos, efficiency over excess, and campaigns that are delivered on time, on budget, and on strategy.

I offer this expertise through project-based consulting for specific campaigns and as an embedded Fractional Leader for ambitious teams seeking sustained growth and operational excellence.

Proven Expertise

My methodologies are backed by the industry's most respected certifications in project management and agile development.

• PMP® (Project Management Professional): The global gold standard for project management. It signifies my expertise in leading and directing complex projects, managing every detail from scope and budget to risk and delivery.

• CSM® (Certified ScrumMaster): My certification in Agile methodologies, proving my ability to foster adaptive, collaborative, and fast-paced team environments to deliver high-quality work efficiently.